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- window.dataLayer = window.dataLayer || [];
- window.dataLayer.push({ ecommerce: null }); // Clear the previous ecommerce object
- window.dataLayer.push({
- event: 'remove_from_cart', // name of the event. In this case, it always must be remove_from_cart
- ecommerce: {
- items: [{ // an array with a product (or multiple products) that was removed from a cart
- item_name: 'MYLES SHORT', // insert an actual product name
- item_id: 'shopify_CA_9850016596268_50662040305964', // insert an actual product ID
- price: '345.00', // insert an actual product price. Number or a string. Don't include currency code
- item_brand: 'Literary Sport', // insert an actual product price
- item_category: 'Bottoms', // insert an actual product top-level category
- item_variant: 'Black / M', // insert an actual product variant
- quantity: 1 // product quantity of how many products were removed from cart
- }]
- }
- });
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