Google ADs Dynamic Remarketing - Add to cart

Vojkovic

Jul 7th, 2024 (edited)

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<script>
gtag('event','add_to_cart', {
'value': 998.55, // The monetary value of the event. * Set value to the sum of (price * quantity) for all items in items. Don't include shipping or tax.
'items': [
{
'id': 1234, // A unique product identifier. The parameter value must match one of the following attributes from your Google Merchant Center Product Feed: id, item_group_id, or display_ads_id.
'google_business_vertical': 'retail' // Specifies the type of feed used to lookup the product. Value must be set to "retail".
},
]
});
</script>

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