API tools faq
paste
Advertisement
Vojkovic

add to cart

Vojkovic
Dec 28th, 2023 (edited)
596
0
Never
Add comment
Not a member of Pastebin yet? Sign Up, it unlocks many cool features!
JavaScript 2.08 KB | None | 0 0
raw download clone embed print report
  1. window.dataLayer = window.dataLayer || [];
  2. window.dataLayer.push({ ecommerce: null });  // Clear previous ecommerce data
  3. window.dataLayer.push({
  4.   event: "add_to_cart",
  5.   ecommerce: {
  6.     // EVENT LEVEL DATA OBJECT
  7.     event_details: {
  8.       event_id: "136851e7-3dca-46ac-b459-5ff8017d5820",  // Unique Event ID
  9.       content_group: "Product Detail",                   // Page Type
  10.       currency: "EUR",                                   // Currency Code
  11.       value: 14.50                                       // Event Value
  12.     },
  13.     // USER DATA OBJECT
  14.     user_details: {
  15.       user_email: '[email protected]'                     // User Email
  16.     }
  17.   },
  18.   // GA4 ITEMS ARRAY
  19.   items: [{
  20.     item_id: "123abc",                                   // item SKU
  21.     item_name: "Skin Tracking Kit",                      // Product Name
  22.     affiliation: "Online Store",                         // Site Segment
  23.     currency: "EUR",                                     // Product Currency Code
  24.     coupon: "SUMMER_SOLUTION",                           // Product Level Coupon/Promo
  25.     discount: 5.00,                                      // Product Level Discount for Sale items
  26.     index: 0,                                            // Product Position in List
  27.     item_brand: "Mesagona",                              // Product Brand
  28.     item_category: "",                                   // Shop by Category
  29.     item_category2: "",                                  // Product Category 2
  30.     item_category3: "",                                  // Product Category 3
  31.     item_category4: "",                                  // Product Category 4
  32.     item_category5: "",                                  // Product Category 5
  33.     item_variant: "",                                    // Product Variant
  34.     location_id: "Product Detail",                       // Current Page Type | Event Location
  35.     price: 14.50,                                        // Product Price | Actual Selling Price
  36.     quantity: 1                                          // Quantity Added to Cart
  37.   }]
  38. });
  39.  
Advertisement
Add Comment
Please, Sign In to add comment
Advertisement
Public Pastes
Advertisement
We use cookies for various purposes including analytics. By continuing to use Pastebin, you agree to our use of cookies as described in the Cookies Policy.  OK, I Understand
Not a member of Pastebin yet?
Sign Up, it unlocks many cool features!